ITV Media is a growth engine for businesses and brands – allowing a presence to be built across TV, on-demand, social and YouTube, whether you’re new to TV or back for more. ITV Media is for any business, from global brands to local independents. Whether through traditional TV advertising, programme sponsorships, or targeted digital campaigns on ITVX, ITV Media offers tailored opportunities to reach millions of viewers across the UK.

With options for both national and regional targeting, it provides a powerful platform for businesses of all sizes to build awareness, drive engagement, and to further grow their brand.

Project objectives

• Redesign ITV Media to be a high functioning, modern service which attracts our clients.
• Improve user journeys with greater focus on personas.
• Update design to reflect consumer branding. 
• Streamline the content.
• Act as an information hub with resources to support and inform customers, marketing and sales.
• Templated, modular design.
• Ensure the site is low maintenance, flexible, secure and employs an easy to access and use CMS. 
• Remove the current cost inefficiency.